Artist Magnet

Brand Identity, Art Direction, Logo Design

 
 
 

The updated branding I created for Artist Magnet is a celebration of art, tech, and meaningful connection. This connection is illustrated by magnets in a logomark that also represents the organization’s initials. 

 
 
 
 
 

Their vibrant transformation includes a refined color palette, new typography, and a flexible logo that mirrors the organization’s evolution and positions them harmoniously between the Bay Area’s artistic and technological landscapes.